The Web as a Diffuse Substrate. Clay Shirkey sure knows how to write an article [Sam Ruby]
Is interesting more for its general sociology view rather than application to weblogs, it wanders off towards the end. But, near the beginning is this:
...matters is this: Diversity plus freedom of choice creates inequality, and the greater the diversity, the more extreme the inequality.
Which ought to give the planners at New Labour UK food for thought.